> UX_CASE_STUDY // SHE_STARTS // 22_FRAMES

From 100+ courses
to one clear path back to work.

I redesigned She Starts, Zylentrix's career restart app for women coming back after a break. It now opens with a 2-minute quiz and one next step, not a catalogue.

[ ROLE ]
UX/UI Designer
[ PLATFORM ]
iOS & Android
[ SCOPE ]
Research to UI · 2026
[ TOOLS ]
Figma · FigJam
Case Study Format: 22 frames in 6 chapters. Click any frame to inspect it in full resolution.
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CHAPTER 01

Overview

FRAMES 01–04
FRAME 01 // 22 COVER

From 100+ courses to one clear path back to work.

A career restart app for women coming back after a break.

She Starts, Cover: From 100+ courses to one clear path back to work.
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FRAME 02 // 22 SCREENS

A look across the app

She Starts, Screens: A look across the app
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FRAME 03 // 22 OVERVIEW

Coming back is hard. Knowing where to start is harder.

The problem isn't a lack of courses. It's a lack of direction.

She Starts, Overview: Coming back is hard. Knowing where to start is harder.
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FRAME 04 // 22 FIRST OPEN

Splash and login

She Starts, First open: Splash and login
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CHAPTER 02

Research

FRAMES 05–08
FRAME 05 // 22 RESEARCH

What the numbers say about coming back.

She Starts, Research: What the numbers say about coming back.
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FRAME 06 // 22 COMPETITIVE ANALYSIS

Lots of courses. Very little support for coming back.

She Starts, Competitive analysis: Lots of courses. Very little support for coming back.
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FRAME 07 // 22 USER PERSONA

Meet Priya (proto-persona).

She Starts, User persona: Meet Priya (proto-persona).
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FRAME 08 // 22 USER JOURNEY MAP

How Priya feels on the way back.

She Starts, User journey map: How Priya feels on the way back.
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CHAPTER 03

Flow & structure

FRAMES 09–11
FRAME 09 // 22 USER FLOW

One clear path, from first open to a job referral.

She Starts, User flow: One clear path, from first open to a job referral.
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FRAME 10 // 22 DISCOVERY QUIZ

A 2-minute quiz, not a catalogue

She Starts, Discovery quiz: A 2-minute quiz, not a catalogue
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FRAME 11 // 22 INFORMATION ARCHITECTURE

Five tabs. Everything one tap from home.

She Starts, Information architecture: Five tabs. Everything one tap from home.
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CHAPTER 04

The decisions

FRAMES 12–16
FRAME 12 // 22 THE FORKS

Three choices I had to make, and what I killed.

She Starts, The forks: Three choices I had to make, and what I killed.
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FRAME 13 // 22 EXPLORE AND ENROL

Explore tracks, track details and checkout

She Starts, Explore and enrol: Explore tracks, track details and checkout
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FRAME 14 // 22 KEY UX DECISIONS

Why we did what we did.

She Starts, Key UX decisions: Why we did what we did.
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FRAME 15 // 22 KEY UX DECISIONS

Flexible around life, never alone, learning to referral

She Starts, Key UX decisions: Flexible around life, never alone, learning to referral
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FRAME 16 // 22 LEARN

Lessons, assignments and guides

She Starts, Learn: Lessons, assignments and guides
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CHAPTER 05

What didn't work

FRAMES 17–18
FRAME 17 // 22 WHAT DIDN'T WORK

My v1 worked. It just talked too much.

She Starts, What didn't work: My v1 worked. It just talked too much.
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FRAME 18 // 22 COMMUNITY

Community, topic chats and leaderboard

She Starts, Community: Community, topic chats and leaderboard
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CHAPTER 06

System & final design

FRAMES 19–22
FRAME 19 // 22 DESIGN SYSTEM

Pink means go. Black means now.

She Starts, Design system: Pink means go. Black means now.
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FRAME 20 // 22 GET HIRED

Resume, mock interviews and opportunities

She Starts, Get hired: Resume, mock interviews and opportunities
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FRAME 21 // 22 FINAL DESIGN

From first open to first interview.

She Starts, Final design: From first open to first interview.
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FRAME 22 // 22 FINAL DESIGN

The full app

She Starts, Final design: The full app
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